Subodh Samudre – Creative Catalyst

Subodh is a multi disciplinary Creative – Art Director, Photographer, Video Director and Designer – who’s content forward concept first approach & and understanding of the social and digital landscape – make him a creative powerhouse.

Subodh’s creative approach is rooted firmly in the belief of creating change through empathy. His work is centered on a community first approach - empowering the communities around a brand versus mass market ubiquity. Coupled with his keen understanding of the digital media landscape this approach has led his success in creating instantly recognizable and award-winning campaigns for brands like Apple, Facebook, ASICS, The North Face, Michaels, Samsung, Trident, Lucky Charms, JetBlue, Lincoln Motor Company, and Target. His work has been at the forefront of Digital & Social Marketing earning accolades.

Subodh has played key leadership roles in several agencies including United Entertainment Group, Carrot Creative and Saatchi NY. He has lead creative departments as well as been tasked with building creative practices from the ground up. His media neutral philosophy makes him a versatile creative capable of developing creative solutions across Digital, Social, Mobile, Experiential, Film platforms for clients.

Subodh currently resides in San Francisco, CA – and continues to push his creative boundaries as a Freelance Consultant, Photographer and Director.



EDUCATION

VCU AD CENTER
Masters Degree - Art Direction

VIRGINIA COMMONWEALTH UNIVERSITY
Bachelors Degree in Mass Comunications


 

EXPERIENCE

FREELANCE – Creative Director/ Art Director
Brand building, Creative Consultation,Art Direction & Design, Concept Development & Strategy for Social, Mobile, and Digital

Agencies:
BBH LA, TBWA/Chiat NY, UEG, Hook Studios, Hudson Rouge, Wunderman, Thornberg & Forester, Gotham, Chandelier Creative, Crossbeat

Clients:
Google, Target, Old Navy, Accenture, Thomson Reuters, Lincoln Motor Company, Coca Cola, IBM.
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FACEBOOK – Freelance Creative Director
Mar 2018 - July 2018
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APPLE, INC. – Freelance Creative Director
May 2015 - December 2015
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UNITED ENTERTAINMENT GROUP –
Executive Creative Director

May 2016 - September 2017
Responsible for building a creative department. Proved myself as a creative catalyst in at UEG by changing the perception of the organization from talent to Creative shop. Instrumental in wining creative duties for ASICS North America, and Samsung.

Clients:
ASICS, The North Face, Samsung, Michaels, Unilever, Frito Lay Brands, Allstate

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CONTACT:
EMAIL - HEYSUBODH@GMAIL.COM
MOBILE - 804.339.1399


AWARDS


 

CARROT CREATIVE – Executive Creative Director
January 2016 - April 2016

Clients:
Caress, Unilever, AMC Networks, Rolex, Magnum, Cole Hann, ANA, Budweiser.
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SAATCHI NY – Integrated Creative Director
2011 - 2013
Oversaw digital first creative for several brands under the P&G umbrella, Mondelez Brands (Trident), General Mills, and Lenovo.

Clients:
Lenovo, Duracell, Trident, Lucky Charms, Iams, Cheerios, Tide, Head & Shoulders, Lamisil, Pennington, Amdro.
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FREELANCE – ACD/Sr. ART DIRECTOR
2010 - 2011
Agencies:
SS+K, Deutsch, VML, Tribal DDB, Publicis Modem

Clients:
Chevy, Stovetop, DirecTV, LG, Office Depot, CVS, Aveeno, H&R Block, SYFY.
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JWT – ART DIRECTOR
2008 - 2010

Clients:
Cadbury Adams (Trident, Stride, Halls, Bubbilicious), JetBlue, Macys, Sunsilk, Kotex, Sudafed, Rolex, Zyrtec, Skintimate.