Levi’s: Remembering Meeta Bharvani

Honoring a Beloved Colleague’s Legacy

Levi's hired me through AKQA to direct an interview with their Global Brand President Jen Sey for a memorial video celebrating the legacy of Meeta Bharvani, Marketing Director at Levi Strauss & Co, India. The interview helped anchor a video that was created for internal distribution across Levi's global organization to honor their colleague's memory and impact.

Collaborating closely with the Levi's brand team and AKQA's Creative Director on the account, I developed the creative treatment and wore multiple production hats to ensure we delivered a high-quality piece that sensitively and thoughtfully framed this delicate subject. Working on a tight timeline, I assembled a small crew to bring this meaningful tribute to life.

Role: Creative Treatment, Film Direction, Camera Operator